We Need to Talk About AlcoholOf all the revelations from the last 12 months, one of the most ‘sobering’ was a grim statistic: alcohol-related deaths have hit a record…Feb 15, 2021Feb 15, 2021
This morning, like many others, I woke up to a barrage of messages from my family Whatsapp group…What has this got to do with pandering to the algorithm? Everything. My wise old matriarch delights in sharing her daily curated newsfeed…Jan 13, 2021Jan 13, 2021
Why sustainable copywriting mattersChoosing a niche is a hotly debated topic for humble copywriter folk. Some argue that they relish the variety their non-specialisms bring…Jan 1, 2021Jan 1, 2021
2020: the year that personal boundaries forgotThe other night, an exchange with my co-director got me thinking about boundaries. Despite the fact that we’ve spent most of 2020 behind…Jan 1, 2021Jan 1, 2021
Why you don’t need to be an extrovert to succeedAm I in the wrong job? Apparently, in a sea of introverts, I’m one of the only extroverts. Based on evidence from two social media polls…Jan 1, 2021Jan 1, 2021
The secrets of LinkedIn content data#HashtagWinning: The Secrets of LinkedIn Content DataJan 1, 2021Jan 1, 2021
Leads in the time of coronaTen points if you get the joke, Colombian literature enthusiasts. This week’s data-is-sexy-I-promise tribute goes out to leads, and how…Jan 1, 2021Jan 1, 2021
